Privacy Policy

**1) Information on the Collection of Personal Data and Contact Details of the Responsible Party**

1.1 We are pleased that you are visiting our website and thank you for your interest. Below, we inform you about the handling of your personal data when using our website. Personal data refers to all data that can be used to identify you personally.

1.2 The party responsible for data processing on this website, in accordance with the General Data Protection Regulation (GDPR), is [Shop Name]. The responsible party for the processing of personal data is the natural or legal person who decides, alone or jointly with others, on the purposes and means of processing personal data.

1.3 For security reasons and to protect the transmission of personal data and other confidential content (e.g., orders or inquiries to the responsible party), this website uses SSL or TLS encryption. You can recognize an encrypted connection by the "https://" string and the lock symbol in your browser's address bar.

**2) Data Collection When Visiting Our Website**

When you use our website solely for informational purposes, meaning you do not register or otherwise transmit information to us, we only collect data that your browser transmits to our server (so-called "server log files"). When you access our website, we collect the following data, which is technically necessary for us to display the website to you:

- Our visited website

- Date and time of access

- Amount of data sent in bytes

- Source/reference from which you reached the page

- Browser used

- Operating system used

- IP address used (if applicable: in anonymized form)

Processing is carried out in accordance with Art. 6 para. 1 lit. f GDPR based on our legitimate interest in improving the stability and functionality of our website. The data will not be shared or used for other purposes. However, we reserve the right to review the server log files retrospectively if there are specific indications of unlawful use.

**3) Cookies**

To make your visit to our website attractive and to enable the use of certain functions, we use cookies on various pages. These are small text files that are stored on your device. Some of the cookies we use are deleted after the end of the browser session, i.e., after closing your browser (so-called session cookies). Other cookies remain on your device and allow us or our partner companies (third-party cookies) to recognize your browser on your next visit (persistent cookies). If cookies are set, they collect and process specific user information such as browser and location data as well as IP address values to an individual extent. Persistent cookies are automatically deleted after a specified period, which may vary depending on the cookie.

Some cookies serve to simplify the order process by saving settings (e.g., remembering the contents of a virtual shopping cart for a later visit to the website). If personal data is also processed by individual cookies implemented by us, this processing is carried out either in accordance with Art. 6 para. 1 lit. b GDPR for the performance of the contract or in accordance with Art. 6 para. 1 lit. f GDPR to safeguard our legitimate interests in the best possible functionality of the website and a customer-friendly and effective design of the site visit.

We may collaborate with advertising partners to help make our online offer more interesting for you. For this purpose, cookies from partner companies may also be stored on your hard drive when you visit our website (third-party cookies). If we work with the aforementioned advertising partners, you will be individually and separately informed about the use of such cookies and the scope of the information collected within the following paragraphs.

Please note that you can set your browser to inform you about the setting of cookies and individually decide on their acceptance or exclude the acceptance of cookies for certain cases or generally. Each browser differs in how it manages cookie settings. This is described in the help menu of each browser, which explains how you can change your cookie settings. You can find these for the respective browsers under the following links:

- Internet Explorer: https://support.microsoft.com/en/help/17442/windows-internet-explorer-delete-manage-cookies

- Firefox: https://support.mozilla.org/en/kb/cookies-allow-and-disallow

- Chrome: https://support.google.com/chrome/answer/95647?hl=en

- Safari: https://support.apple.com/en-us/guide/safari/sfri11471/mac

- Opera: https://help.opera.com/en/latest/web-preferences/#cookies

Please note that if you do not accept cookies, the functionality of our website may be limited.

**4) Contacting Us**

When you contact us (e.g., via a contact form or email), personal data is collected. The specific data collected in the case of a contact form is evident from the respective contact form. This data is stored and used exclusively for the purpose of responding to your inquiry or for establishing contact and the associated technical administration. The legal basis for processing the data is our legitimate interest in responding to your request in accordance with Art. 6 para. 1 lit. f GDPR. If your contact aims at concluding a contract, an additional legal basis for processing is Art. 6 para. 1 lit. b GDPR. Your data will be deleted after your request has been fully processed, provided that there are no legal retention obligations and it can be inferred from the circumstances that the matter in question has been fully resolved.

**5) Data Processing When Opening a Customer Account and for Contract Execution**

In accordance with Art. 6 para. 1 lit. b GDPR, personal data will continue to be collected and processed if you provide it to us for the execution of a contract or when opening a customer account. The specific data collected is evident from the respective input forms. Deletion of your customer account is possible at any time and can be requested by sending a message to the aforementioned address of the responsible party. We store and use the data you provide for the execution of the contract. After the contract has been fully executed or your customer account has been deleted, your data will be blocked and deleted after the expiry of tax and commercial law retention periods, unless you have expressly consented to further use of your data or if we reserve the right to legally permitted further data use, of which we will inform you accordingly in this statement.

**6) Use of Your Data for Direct Advertising**

6.1 **Subscription to Our Email Newsletter**

If you subscribe to our email newsletter, we will regularly send you information about our offers. The only mandatory information required for sending the newsletter is your email address. The provision of any additional data is voluntary and will be used to address you personally. For sending the newsletter, we use the so-called double opt-in procedure. This means that we will only send you an email newsletter once you have explicitly confirmed that you consent to receiving newsletters. We will then send you a confirmation email asking you to confirm your wish to receive the newsletter by clicking on a corresponding link.

By activating the confirmation link, you give us your consent to use your personal data in accordance with Art. 6 para. 1 lit. a GDPR. When subscribing to the newsletter, we store your IP address, as entered by your Internet Service Provider (ISP), as well as the date and time of subscription, in order to trace any possible misuse of your email address at a later date. The data collected by us when subscribing to the newsletter is used exclusively for the purpose of advertising via the newsletter. You can unsubscribe from the newsletter at any time via the link provided in the newsletter or by sending a corresponding message to the responsible party mentioned at the beginning. After unsubscribing, your email address will be immediately deleted from our newsletter distribution list, unless you have expressly consented to further use of your data or we reserve the right to legally permitted further data use, which we inform you about in this statement.

6.2 **Email Newsletter for Existing Customers**

If you have provided us with your email address during the purchase of goods or services, we reserve the right to regularly send you offers for similar goods or services from our range by email. For this, we do not need to obtain separate consent from you. The data processing is carried out solely based on our legitimate interest in personalized direct advertising in accordance with Art. 6 para. 1 lit. f GDPR. If you initially objected to the use of your email address for this purpose, we will not send any emails. You are entitled to object to the use of your email address for the aforementioned advertising purpose at any time with effect for the future by notifying the responsible party mentioned at the beginning. You will only incur transmission costs according to the basic tariffs. After receiving your objection, the use of your email address for advertising purposes will cease immediately.

**7) Data Processing for Order Processing**

7.1 The personal data we collect will be passed on to the transport company commissioned with the delivery as part of contract processing, as far as this is necessary for the delivery of the goods. We will pass on your payment data to the commissioned credit institution as part of the payment processing, provided this is necessary for the payment processing. If we use payment service providers, we will explicitly inform you of this below. The legal basis for the transfer of data is Art. 6 para. 1 lit. b GDPR.

7.2 **Use of Payment Service Providers**

- **PayPal**  

When paying via PayPal, credit card via PayPal, direct debit via PayPal, or—if offered—"purchase on account" or "installment payment" via PayPal, we pass on your payment data to PayPal (Europe) S.a.r.l. et Cie, S.C.A., 22-24 Boulevard Royal, L-2449 Luxembourg (hereinafter "PayPal") as part of the payment processing. The data transfer takes place in accordance with Art. 6 para. 1 lit. b GDPR and only to the extent necessary for payment processing.

**PayPal**

PayPal reserves the right to conduct a credit check for the payment methods "credit card via PayPal," "direct debit via PayPal," or—if offered—"purchase on account" or "installment payment via PayPal." For this purpose, your payment data may be forwarded to credit agencies in accordance with Art. 6 para. 1 lit. f GDPR, based on PayPal’s legitimate interest in determining your creditworthiness. The result of the credit check regarding the statistical probability of payment default is used by PayPal to decide whether to provide the respective payment method. The credit report may contain probability values (so-called score values). If score values are included in the credit report result, they are based on a scientifically recognized mathematical-statistical procedure. Among other things, address data is included in the calculation of the score values. For more privacy-related information, including the credit agencies used, please refer to PayPal's Privacy Policy: [https://www.paypal.com/de/webapps/mpp/ua/privacy-full](https://www.paypal.com/de/webapps/mpp/ua/privacy-full). You can object to this processing of your data at any time by sending a message to PayPal. However, PayPal may still be entitled to process your personal data if this is necessary for the contractual payment processing.

**SOFORT**

When selecting the "SOFORT" payment method, payment processing is carried out via the payment service provider SOFORT GmbH, Theresienhöhe 12, 80339 Munich, Germany (hereinafter referred to as "SOFORT"), to whom we provide the information you supplied during the order process, along with details about your order, in accordance with Art. 6 para. 1 lit. b GDPR. SOFORT GmbH is part of the Klarna Group (Klarna Bank AB (publ), Sveavägen 46, 11134 Stockholm, Sweden). The transfer of your data occurs solely for the purpose of payment processing with the payment service provider SOFORT and only to the extent necessary for this purpose. For more information on SOFORT's privacy policy, please visit: [https://www.klarna.com/sofort/datenschutz](https://www.klarna.com/sofort/datenschutz).

**8) Contacting for Review Reminders**

We use your email address to send you a one-time reminder to submit a review of your order for the review system we use, provided that you have given us your explicit consent to do so during or after your order in accordance with Art. 6 para. 1 lit. a GDPR. You can revoke your consent at any time by sending a message to the data controller responsible for processing your data.

**9) Use of Social Media: Social Plugins**

9.1 **Facebook Plugins with Shariff Solution**

Our website uses social plugins ("plugins") from the social network Facebook, operated by Facebook Inc., 1 Hacker Way, Menlo Park, CA 94025, USA ("Facebook"). To increase the protection of your data when visiting our website, these buttons are not integrated as plugins but only using an HTML link. This ensures that when you visit a page on our website that contains such buttons, no connection is established with Facebook's servers. If you click on the button, a new browser window opens and loads Facebook's page, where you can interact with the plugins there (possibly after entering your login data). Facebook Inc., based in the USA, is certified under the US-European data protection agreement "Privacy Shield," which guarantees compliance with the data protection level applicable in the EU. For the purpose and scope of the data collection and further processing and use of the data by Facebook, as well as your rights in this regard and settings options for protecting your privacy, please refer to Facebook's data protection information: [https://www.facebook.com/policy.php](https://www.facebook.com/policy.php).

9.2 **Google+ Plugins with Shariff Solution**

Our website uses social plugins ("plugins") from the social network Google+, operated by Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA ("Google"). To increase the protection of your data when visiting our website, these buttons are not integrated as plugins but only using an HTML link. This ensures that when you visit a page on our website that contains such buttons, no connection is established with Google's servers. If you click on the button, a new browser window opens and loads the Google+ page, where you can interact with the plugins there (possibly after entering your login data). Google LLC, based in the USA, is certified under the US-European data protection agreement "Privacy Shield," which guarantees compliance with the data protection level applicable in the EU. For the purpose and scope of data collection and further processing and use of the data by Google, as well as your rights in this regard and settings options for protecting your privacy, please refer to Google's data protection information: [https://www.google.com/intl/de/policies/privacy/](https://www.google.com/intl/de/policies/privacy/).

On our website, so-called social plugins ("plugins") from the online service Instagram, operated by Instagram LLC., 1601 Willow Rd, Menlo Park, CA 94025, USA ("Instagram"), are used.

To enhance the protection of your data when you visit our website, these buttons are not fully integrated as plugins, but are only embedded in the page using an HTML link. This type of integration ensures that when you visit a page on our website that contains such buttons, no connection is made with Instagram's servers. If you click on the button, a new browser window will open and direct you to Instagram's page, where you can interact with the plugins there (possibly after entering your login details).

Instagram LLC, based in the USA, is certified under the US-European "Privacy Shield" agreement, which ensures compliance with the data protection level applicable in the EU.

For the purpose and scope of the data collection and the further processing and use of the data by Instagram, as well as your rights in this regard and settings options for protecting your privacy, please refer to Instagram's privacy policy: [https://help.instagram.com/155833707900388/](https://help.instagram.com/155833707900388/)

**10) Online Marketing**

**10.1 DoubleClick by Google**

This website uses the online marketing tool DoubleClick by Google, operated by Google LLC., 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA ("DoubleClick").

DoubleClick uses cookies to display ads relevant to users, improve campaign performance reports, or prevent a user from seeing the same ads multiple times. Google uses a cookie ID to track which ads are shown in which browsers, preventing them from being shown multiple times. Processing is based on our legitimate interest in the optimal marketing of our website in accordance with Art. 6 (1) lit. f GDPR.

In addition, DoubleClick can use cookie IDs to track conversions related to ad requests. This occurs, for example, when a user sees a DoubleClick ad and later visits the advertiser's website with the same browser and makes a purchase. According to Google, DoubleClick cookies do not contain personally identifiable information.

Due to the marketing tools used, your browser automatically establishes a direct connection with Google's server. We have no influence over the scope and further use of the data collected by Google through the use of this tool and are informing you to the best of our knowledge: By integrating DoubleClick, Google receives the information that you have accessed the corresponding part of our website or clicked on an ad from us. If you are registered with a Google service, Google can assign the visit to your account. Even if you are not registered with Google or not logged in, there is a possibility that the provider will obtain and store your IP address.

If you wish to object to participation in this tracking process, you can disable cookies for conversion tracking by setting your browser to block cookies from the domain www.googleadservices.com, [https://www.google.de/settings/ads](https://www.google.de/settings/ads), which will be deleted when you delete your cookies. Alternatively, you can find out more about cookie settings and make choices about them at the Digital Advertising Alliance at [www.aboutads.info](http://www.aboutads.info/). Finally, you can set your browser to notify you when cookies are set and to decide individually whether to accept them or to exclude the acceptance of cookies for certain cases or generally. If cookies are not accepted, the functionality of our website may be limited.

Google LLC, based in the USA, is certified under the US-European "Privacy Shield" agreement, which ensures compliance with the data protection level applicable in the EU.

Further information about the data protection regulations of DoubleClick by Google can be found at: [https://www.google.de/policies/privacy/](https://www.google.de/policies/privacy/)

**10.2 Use of Google AdWords Conversion Tracking**

This website uses the online advertising program "Google AdWords" and, as part of Google AdWords, conversion tracking by Google LLC., 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA ("Google"). We use Google AdWords to draw attention to our attractive offers on external websites using advertising media (so-called Google Adwords). We can determine how successful the individual advertising measures are in relation to the data from the advertising campaigns. We are pursuing the interest of showing you advertising that is of interest to you, making our website more interesting for you, and achieving a fair calculation of advertising costs.

The cookie for conversion tracking is set when a user clicks on an ad placed by Google. Cookies are small text files that are stored on your computer system. These cookies usually expire after 30 days and are not used for personal identification. If the user visits certain pages of this website and the cookie has not yet expired, Google and we can recognize that the user clicked on the ad and was redirected to this page. Each Google AdWords customer receives a different cookie. Cookies cannot, therefore, be tracked across the websites of AdWords customers. The information obtained through the conversion cookie is used to create conversion statistics for AdWords customers who have opted for conversion tracking. Customers are informed of the total number of users who clicked on their ad and were redirected to a page with a conversion tracking tag. However, they do not receive information that personally identifies users. If you do not wish to participate in tracking, you can easily disable the Google Conversion Tracking cookie through your internet browser under user settings. You will then not be included in the conversion tracking statistics.

The storage of "conversion cookies" is based on Art. 6 (1) lit. f GDPR. The website operator has a legitimate interest in analyzing user behavior to optimize both its website and its advertising.

Google LLC, based in the USA, is certified under the US-European "Privacy Shield" agreement, which ensures compliance with the data protection level applicable in the EU.

More information about Google AdWords and Google Conversion Tracking can be found in Google's privacy policy: [https://www.google.de/policies/privacy/](https://www.google.de/policies/privacy/).

You can set your browser to inform you about the setting of cookies and allow cookies only in individual cases, exclude the acceptance of cookies for certain cases or generally, and activate the automatic deletion of cookies when you close your browser. If you disable cookies, the functionality of this website may be limited.

Users who clicked on your ad and were redirected to a page tagged with a conversion tracking tag. However, they do not receive any information that allows them to personally identify users. If you do not wish to participate in tracking, you can block this usage by disabling the Google Conversion Tracking cookie through your internet browser under user settings. You will then not be included in the conversion tracking statistics. We use Google Adwords based on our legitimate interest in targeted advertising in accordance with Art. 6 (1) lit. f GDPR.

Google LLC, based in the USA, is certified under the US-European "Privacy Shield" agreement, which ensures compliance with the data protection level applicable in the EU.

You can find more information about Google's privacy policy at the following internet address: [https://www.google.de/policies/privacy/](https://www.google.de/policies/privacy/)

You can permanently disable cookies for ad preferences by preventing them through a setting in your browser software or by downloading and installing the browser plugin available at the following link: [https://www.google.com/settings/ads/plugin?hl=de](https://www.google.com/settings/ads/plugin?hl=de)

Please note that certain functions of this website may not or only partially be usable if you have disabled the use of cookies.

**11) Web Analytics Services**  

**Google (Universal) Analytics**

This website uses Google Analytics, a web analytics service provided by Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA ("Google"). Google Analytics uses "cookies," which are text files placed on your computer, to help the website analyze how users use the site. The information generated by the cookie about your use of this website (including the shortened IP address) is usually transmitted to a Google server in the USA and stored there.

This website uses Google Analytics exclusively with the extension "_anonymizeIp()", which ensures that IP addresses are anonymized by shortening them and excludes a direct personal reference. With this extension, your IP address is shortened by Google within member states of the European Union or in other contracting states of the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and shortened there. In these exceptional cases, this processing is carried out in accordance with Art. 6 (1) lit. f GDPR based on our legitimate interest in the statistical analysis of user behavior for optimization and marketing purposes.

On our behalf, Google will use this information to evaluate your use of the website, compile reports on website activity, and provide other services related to website and internet usage to us. The IP address transmitted by your browser as part of Google Analytics will not be merged with other data from Google.

You can prevent the storage of cookies by selecting the appropriate settings on your browser software; however, please note that if you do this, you may not be able to use the full functionality of this website. You can also prevent the collection of data generated by the cookie and related to your use of the website (including your IP address) by Google, as well as the processing of this data by Google, by downloading and installing the browser plugin available at the following link: [https://tools.google.com/dlpage/gaoptout?hl=de](https://tools.google.com/dlpage/gaoptout?hl=de)

Alternatively, to the browser plugin or within browsers on mobile devices, please click on the following link to set an opt-out cookie that will prevent the future collection of data by Google Analytics within this website (this opt-out cookie only works in this browser and only for this domain; if you delete your cookies in this browser, you will need to click this link again): Disable Google Analytics

Google LLC, based in the USA, is certified under the US-European "Privacy Shield" agreement, which ensures compliance with the data protection level applicable in the EU.

This website also uses Google Analytics for a cross-device analysis of visitor flows, which is carried out via a user ID. When a page is accessed for the first time, a unique, permanent, and anonymized ID is assigned to the user, which is set across devices. This allows interaction data from different devices and from different sessions to be associated with a single user. The user ID does not contain any personal data and does not transmit such data to Google.

The data collection and storage via the user ID can be objected to at any time with effect for the future. For this, you must disable Google Analytics on all systems you use, for example, in another browser or on your mobile device.

You can deactivate Google Analytics using a browser plugin from Google ([https://tools.google.com/dlpage/gaoptout?hl=de](https://tools.google.com/dlpage/gaoptout?hl=de)). Alternatively, to the browser plugin or within browsers on mobile devices, please click on the following link to set an opt-out cookie that will prevent the future collection of data by Google Analytics within this website (this opt-out cookie only works in this browser and only for this domain; if you delete your cookies in this browser, you will need to click this link again): Disable Google Analytics

Further information on Universal Analytics can be found here: [https://support.google.com/analytics/answer/2838718?hl=de&ref_topic=6010376](https://support.google.com/analytics/answer/2838718?hl=de&ref_topic=6010376)

**12) Retargeting/Remarketing/Referral Advertising**  

**Facebook Custom Audience via the Pixel Method**

This website uses the "Facebook Pixel" of Facebook Inc., 1 Hacker Way, Menlo Park, CA 94025, USA ("Facebook"). In the event of obtaining explicit consent, this allows the behavior of users to be tracked after they... 

These users have seen or clicked on a Facebook ad. This process is used to evaluate the effectiveness of Facebook ads for statistical and market research purposes and can help optimize future advertising efforts. The data collected is anonymous to us, meaning we cannot draw any conclusions about the identity of users. However, Facebook stores and processes the data, allowing it to be linked to the respective user profile, and Facebook may use the data for its own advertising purposes in accordance with its Data Usage Policy (https://www.facebook.com/about/privacy/).

You can allow Facebook and its partners to show ads on and outside of Facebook. A cookie may also be stored on your computer for these purposes. These processing operations will only take place if you have given your explicit consent in accordance with Art. 6(1)(a) GDPR. Consent for the use of the Facebook pixel may only be given by users who are over 13 years old. If you are younger, please ask your legal guardians for permission.

Facebook Inc., based in the USA, is certified under the US-European Privacy Shield agreement, which ensures compliance with the data protection level applicable in the EU. To disable the use of cookies on your computer, you can set your internet browser so that no cookies can be placed on your computer in the future or that cookies that have already been placed are deleted. However, disabling all cookies may result in some functions on our website not being fully functional. You can also disable the use of cookies by third-party providers, such as Facebook, on the Digital Advertising Alliance website at https://www.aboutads.info/choices/.

**Google AdWords Remarketing**

Our website uses the functions of Google AdWords Remarketing, which allows us to advertise this website in Google search results and on third-party websites. The provider is Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA (“Google”). For this purpose, Google sets a cookie in the browser of your device, which automatically enables interest-based advertising based on a pseudonymous cookie ID and the pages you have visited. The processing is based on our legitimate interest in the optimal marketing of our website in accordance with Art. 6(1)(f) GDPR.

Further data processing will only take place if you have agreed with Google that your internet and app browsing history will be linked to your Google account and information from your Google account will be used to personalize ads you view on the web. In this case, if you are logged into Google during your visit to our website, Google will use your data together with Google Analytics data to create and define audience lists for cross-device remarketing. For this purpose, Google temporarily links your personal data with Google Analytics data to create audiences.

You can permanently disable the setting of cookies for ad preferences by downloading and installing the browser plug-in available at the following link: https://www.google.com/settings/ads/onweb/. Alternatively, you can find out more about the setting of cookies and make the relevant settings on the Digital Advertising Alliance website at www.aboutads.info. Finally, you can set your browser so that you are informed about the setting of cookies and can decide individually whether to accept them or exclude the acceptance of cookies in certain cases or in general. If cookies are not accepted, the functionality of our website may be limited.

Google LLC, based in the USA, is certified under the US-European Privacy Shield agreement, which ensures compliance with the data protection level applicable in the EU. Further information and the privacy policy regarding advertising and Google can be found here: https://www.google.com/policies/technologies/ads/.

**13) RIGHTS OF THE DATA SUBJECT**

**13.1 The applicable data protection law grants you comprehensive data subject rights (rights of access and intervention) regarding the processing of your personal data by the controller, which we inform you about below:**

**Right of access according to Art. 15 GDPR**: You have the right to obtain information about your personal data processed by us, the purposes of the processing, the categories of personal data processed, the recipients or categories of recipients to whom your data has been or will be disclosed, the planned retention period or the criteria for determining the retention period, the existence of a right to rectification, erasure, restriction of processing, objection to processing, the right to lodge a complaint with a supervisory authority, the origin of your data if it was not collected by us from you, the existence of automated decision-making including profiling and, if applicable, meaningful information about the logic involved and the scope and intended effects of such processing, as well as your right to be informed about the guarantees pursuant to Art. 46 GDPR when your data is transferred to third countries;

**Right to rectification according to Art. 16 GDPR**: You have the right to obtain without undue delay the rectification of inaccurate personal data concerning you and/or the completion of your incomplete data stored by us;

**Right to erasure according to Art. 17 GDPR**: You have the right to request the erasure of your personal data if the conditions of Art. 17(1) GDPR are met. However, this right does not exist, in particular, if the processing is necessary for exercising the right to freedom of expression and information, for compliance with a legal obligation, for reasons of public interest, or for the establishment, exercise, or defense of legal claims;

**Right to restriction of processing according to Art. 18 GDPR**: You have the right to request the restriction of the processing of your personal data as long as the accuracy of your data is disputed, if you refuse the erasure of your data due to unlawful data processing and instead request the restriction of the processing of your data, if you need your data to assert, exercise, or defend legal claims after we no longer need this data once the purpose has been achieved, or if you have objected on grounds relating to your particular situation, pending the verification of whether our legitimate grounds override yours;

**Right to be informed according to Art. 19 GDPR**: If you have asserted the right to rectification, erasure, or restriction of processing against the controller, the latter is obliged to communicate any rectification or erasure of personal data or restriction of processing to each recipient to whom the personal data has been disclosed, unless this proves impossible or involves a disproportionate effort. You have the right to be informed about those recipients.

**Right to data portability according to Art. 20 GDPR**: You have the right to receive your personal data that you have provided to us in a structured, commonly used, and machine-readable format, or to request the transfer to another controller, provided that this is technically feasible;

**Right to withdraw consent according to Art. 7(3) GDPR**: You have the right to withdraw consent to the processing of data at any time with effect for the future. In the event of withdrawal, we will delete the data concerned without delay, provided that further processing cannot be based on a legal basis for processing without consent. The withdrawal of consent does not affect the lawfulness of the processing based on consent before its withdrawal;

**Right to lodge a complaint according to Art. 77 GDPR**: If you consider that the processing of personal data relating to you infringes the GDPR, you have the right – without prejudice to any other administrative or judicial remedy – to lodge a complaint with a supervisory authority, in particular in the Member State of your residence, place of work, or place of the alleged infringement.

**13.2 RIGHT TO OBJECT**

IF WE PROCESS YOUR PERSONAL DATA BASED ON OUR PREDOMINANT LEGITIMATE INTEREST AS PART OF A BALANCING OF INTERESTS, YOU HAVE THE RIGHT AT ANY TIME TO OBJECT TO THIS PROCESSING WITH EFFECT FOR THE FUTURE FOR REASONS ARISING FROM YOUR PARTICULAR SITUATION.

IF YOU EXERCISE YOUR RIGHT TO OBJECT, WE WILL STOP PROCESSING THE DATA CONCERNED. HOWEVER, FURTHER PROCESSING IS RESERVED IF WE CAN DEMONSTRATE COMPELLING LEGITIMATE GROUNDS FOR THE PROCESSING THAT OVERRIDE YOUR INTERESTS, RIGHTS, AND FREEDOMS, OR IF THE PROCESSING IS FOR THE ESTABLISHMENT, EXERCISE, OR DEFENSE OF LEGAL CLAIMS.

IF YOUR PERSONAL DATA IS PROCESSED BY US FOR DIRECT MARKETING PURPOSES, YOU HAVE THE RIGHT TO OBJECT AT ANY TIME TO THE PROCESSING OF YOUR PERSONAL DATA FOR SUCH MARKETING PURPOSES. YOU MAY EXERCISE THE RIGHT TO OBJECT AS DESCRIBED ABOVE.

IF YOU EXERCISE YOUR RIGHT TO OBJECT, WE WILL STOP PROCESSING THE DATA CONCERNED FOR DIRECT MARKETING PURPOSES.

**14) DURATION OF STORAGE OF PERSONAL DATA**

The duration of the storage of personal data is determined by the respective statutory retention period (e.g., commercial and tax retention periods). After the period expires, the corresponding data is routinely deleted, provided that it is no longer necessary for contract fulfillment or contract initiation and/or there is no legitimate interest on our part in further storage.